I first met Dave Vanz several months ago after he moved from to Central Florida from Michigan. Missing his craft beer drinking buddies back home, he reached out to some local beer geeks, including me, and we met for a pint at a local brewery.
There, he outlined his plans for expanding the concept of The Brewskies, at the time the name of his local community of craft beer lovers back in Michigan.
His dream was to open a microbrewery/beer bar featuring local beers, and calling it The Brewskies. But alas, the economy has put a damper on that dream, at least for now.
But the idea would not go away. If he could not open it in reality, he decided, he would bring The Brewskies to virtual reality, so he partnered with a local artist to create this watering hole in cyberspace.
Here’s what they have to say about it:
What do you do with a great idea that’s too far beyond your financial means? Some might say put it to the side or maybe write a business plan and seek investment.
What you may never hear someone say is “build it fictionally!”
As crazy as it sounds, that’s exactly what Dave Vanz and Jon Wallace have done to open up their first location of The Brewskies: a brewery/bar mix featuring signature and local craft beer. Upon visiting the website some may find themselves wondering if The Brewskies is an actual bar, as all the content will paint the picture as if it were real.
Every month out of the year, The Brewskies will celebrate the craft beer culture out of a specific state. Their support will focus on smaller breweries whose distribution isn’t that of company’s like Samuel Adams, Bells Brewery, etc.
Serving their famous Brewskie Burger and a variety of other menu items, The Brewskies is built to become a favorite gathering place for those who fancy the local craft beer culture.
Although this might not sound fictional, the story in fact is. All the way from building the bar, hiring marketers, and deciding which craft beers will be on tap, the entire journey of the bar will be told through comics.
With art already being a staple in the craft beer scene, this is a perfect blend to begin building the future of The Brewskies. And with beer and food obviously unavailable to sell, they will start with custom-designed apparel to celebrate the company and the craft beer culture.
Brewskies Apparel will feature the main characters in the comics along with fun crafty sayings that any beer lover would enjoy wearing.
To follow The Brewskies as they begin to build, you can visit them at www.thebrewskies.com or find them on Twitter and Facebook.
Pingback: Florida beer events and news for September | Beer in Florida
Thanks for sharing Gerard! Truly appreciate the support!